Frequently Asked Questions

What is SEO?
Search Engine Optimization, or SEO, is the process of gaining online visibility for your website through natural or organic methods. However, utilizing specific keywords in your website copy can help your website grow in search results. That translates to more visitors landing on your website from search engines like Google, Bing and Yahoo.

What is Local SEO marketing?
Local SEO marketing consists of a cohesive plan developed for local businesses targeting a specific geolocation. Through local SEO marketing, you’ll reach the customers in your areas that are looking for the services or products that you provide best. Local SEO marketing is a multifaceted approach that requires a variety of online marketing techniques, such as local directories, citations, link building and more.

How does Local SEO work?
Deploying a local SEO marketing strategy is a multi-layered process including the following:

• Localized and optimized website content, blogs and articles.
• Managing reviews and online ratings.
• Building quality links with reputable websites.
• Listing your business in local directories.
• Creating a Google My Business to help customers find your business.

Why is SEO important for small businesses?
Small businesses have the most to gain from a great SEO strategy. Bringing your business online the right way opens your company up to a limitless amount of potential customers waiting to be tapped into. Using best SEO practices enables your website to reach those customers that are searching for the products and services that you offer. When your business is online – no matter how small it is – you can reach the same customers as big businesses in your industry.

What is content marketing?
Content marketing is a form of marketing that places heavy emphasis on developing new and engaging content. The phrase “Content is King” rings true in content marketing. A worthy content marketing strategy plans for future content development, including images, videos, blogs, articles and more, while taking into account trends, seasonality, and many other aspects that are unique to your business.

What are meta tags?
Meta tags are elements that are used in the HTML coding of your website. Utilizing these tags to improve your SEO is an innovative way of springing to the top of search engine results. Meta titles, meta descriptions, and meta keywords makeup just a few of the meta tags that are essential to a productive SEO strategy.

Can I see samples of your SEO writing?
Of course! In our decade of experience, we’ve worked with companies big and small to lead in search results. We have plenty of real-world examples of fantastic SEO work that has delivered results for our clients – all you have to do is ask!

How long will it take you to finish my SEO writing project?
The timing for our SEO projects vary from client to client. For simple content writing projects, you can expect to have your finished product in about 5 to 7 days. However, other projects may take longer due to the topic, volume, research, and level of client cooperation.

Can I communicate directly with my SEO Copywriter?
Yes! Your assigned writer is dedicated to your project, so ask them anything you’d like! Your writer will be available to you from the start of your project to its completion.

If I already have content, can you make it SEO-friendly?
Yes! We often work on SEO optimization projects with existing website content, making it more friendly for search engines and potential clients!

If I don’t like my SEO content, can you edit it?
Absolutely! Though we usually get it right the first time, we welcome any edits or revisions from our valued clients. However, it’s important to keep in mind that the content we develop is written differently than traditional print content.